Unveiling the Power of Consumer Psychology
Consumer psychology plays a pivotal role in understanding consumer behaviour. Businesses that understand the psychology of buying behaviour don’t just sell more. They...
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Parenting skills for today as a path of evolution
We speak to Angela Hough-Maxwell about how parenting today is unlike parenting at any other time in history – both because of its...
Motivational interviewing: Harnessing the power of persuasion
While Dr Allen approached the subject from a counselling point of view (as a person-centered counselling method for addressing the common problem of...
Illuminating crisis: What’s crisis management all about?
A crisis presents an obstacle or threat, but it also presents an opportunity for either growth or decline. This means that if we...
Dealing with sibling rivalry
The sibling relationship is a love-hate affair from day one. And often the rivalries, jealousies and hurts inflicted by our brothers and sisters...
Is 25 the new cut-off point for adulthood?
Neuroscience has shown that a young person’s cognitive development continues beyond the formerly accepted 18 years of age well into their twenties and...